Citizens for a Scenic
||July 16, 2010
Advertising on Bus Benches and Shelters Under
Consideration by Florida Cities
expected during an economic downturn, many communities here in
Florida are considering bus shelter advertising or the
installation of advertising on benches to help them balance
the budget. Both Clearwater and St. Petersburg are looking
into such agreements.
Metropolitan Advertising has approached several city
governments around the state. Here's exactly what the
advertiser is intending to sell to their advertisers via
examples shown on their web site.
bus shelters and benches are going to new technology and now
even have digital advertising that is
city leaders consider the issue, they may not be aware of some
very creative ads that could negatively impact the
functionality of these structures for bus riders.
Assumptions When Writting Your Ordinances?
digital billboards these ads could behave in radically new
ways near future: Imagine bus riders being submitted to BBQ
smells, splashing people with water, twitters from passing
Fun Festivals and
Jacksonville Kingfish Tournament,
Possum Festival, Wausau
St. Joseph Bay Scallop Festival, Port
Union Garrison, Fernandina Beach
Summer Jazz Concert Series, Jacksonville
Snooty the Manatee's
Birthday Bash and Wildlife Awareness Festival,
WaZoo, Lowry Park
Lighthouse Day, Ponce Inlet
Caribbean Night and Island Market, Ormond
Settlement Outdoor Extravaganza,
IFE-ILE Afro Cuban
Dance Festival, Coconut Grove
Bluegrass Music at John D. MacArthur
Beach State Park, North Palm Beach
Hemingway Days, Key
July 30-Aug 8
Key Largo Wine
and Food Festival, Key Largo
Miami Salsa Congress, Miami
Lobsterfest, Key West
Roots Cultural Festival, Delray
Bon Festival, Delray
|Note from the
Suggestions for improvement are always
"Clear Channel Spent
on 1Q Lobbying"
Channel Communications Inc. spent $940,000 in the
first quarter lobbying the federal government on
local radio ownership rules and other issues,
according to a recent disclosure
That's more than the $819,000 the
radio station owner and outdoor advertising
company spent in the fourth quarter, and more than
the $760,000 it spent in the first quarter of
Clear Channel also lobbied on
congressional oversight of digital billboards,
enforcement of broadcast decency rules and
diversity of ownership of telecom businesses,
according to a report filed April 20 with the
House clerk's office that covered January through
Bloomberg Businessweek, The Associated Press, June
Digital Advertising on
"Lawmakers are being asked to launch a
feasibility study to determine if the advertising
revenue from millions of electronic license plates
would help close the state's $19-billion deficit.
In addition to being a moneymaker, the high-tech
plates also could be used to streamline automobile
registration procedures and to quickly tell
motorists about hazardous road conditions and
Amber Alerts, officials suggest.
warn, however, that the ads would distract drivers
and add to a growing clutter of roadside digital
billboards, freeway message boards and other
intrusive signage. Some also fear that the
computerized equipment that would control the
advertising could be hacked and hijacked by
vandals intent on posting rogue
Backers of the advertising idea
say the digital plates could be programmed to
display the ads only after an auto has been
stopped for four seconds. The car's license plate
number would be visible in small type at the
corner of the plate when ads are being displayed,
they say. The ads would disappear and the plate
numbers would be shown when the car was
How were digital signs
uprooted in Va.
these women throw the occasional tea party. Yes,
their floral arrangements are always impeccable.
And there’s no denying that they are of a certain
age – mostly older than 50.
But as Virginia
Beach’s politicians and business leaders know, it
is a mistake to dismiss them as little old ladies
in tennis shoes. The gardeners stuck a green thumb
in the eye of opponents Tuesday when the City
Council voted to ban new electronic signs. They
cheered from their chairs after six of the 11 on
the council voted for the ban.
comes to the issue of signs and billboards in
Virginia Beach, few groups carry as much political
clout as the garden clubs. They are passionate,
well-connected and unafraid to flex their pruning
The clubs and members of the city’s
beautification commission have also been out in
force in recent months battling billboard company
Adams Outdoor Advertising. They have targeted
council members who want to change the Beach’s
strict billboard ordinance to allow them to go
digital. With their e-mail and letter-writing
campaigns they recently got the council to defer a
vote on digital billboards.
speak, the council listens,' said Councilman Harry
Diezel, who sponsored the change in the billboard
law, but who sided with the clubs on the LEDs.
'They have some interesting voice power
Deirdre Fernandes, The
Citizen and Press Outrage Over This
"Neighborhood Group Officials not included in St.
Petersburg Digital Billboard
Resulted in a Major Change In The Way Government
Last month we
reported on the City Council Digital Billboard workshops
that included Billboard executives in active discussions
and excluded citizen input of any type.
As a result,
many local leaders and the St. Petersburg Times were
incited to work on the issue of open government.
was added to the bonfire, a City Council member used
comments in the content of a Council of Neighborhoods
Newsletter as an excuse to further restrict
communications with citizens when he canceled an
important meeting with their leaders. The article
covering this issue in the St. Pete Times drew a highly
unusual number of online comments from the readership,
triggering an additional, hilarious article by the Times
Premier Columnist, Howard Troxler.
Petersburg City Council agreed with the citizens and
voted to televise additional
Examples of Ongoing Swap Negotiations Around the
How Many Take Downs Per
Arkansas -- "Bentonville officials will meet Tuesday to
decide if they'll welcome digital billboards to the
To get one digital billboard, a company
would have to trade in four existing billboard faces.
Currently there are 50 billboards in the city, and the
city isn't approving any new ones..."
-- Aired on
SC -- "...The city wants to make sure that for every one
new digital billboard that goes up, two of the city's
existing 111 traditional billboards come
there should be more time for public input on the
billboard swap, and for the commissioners to make a
recommendation 'because this is a planning issue.' The
council has agreed to hold off on a decision for 30 days
more to allow the Planning Commission to consider
digital billboards. "
Anderson, The Sun News